How Krispy Kreme achieved visibility over their fleet and maintained a green OCRS score
Before adopting FleetCheck, Krispy Kreme relied on multiple spreadsheets and paper-based processes to manage their fleet. In 2011, amidst rapid growth, they implemented FleetCheck to manage their fleet safety and compliance requirements. They've now achieved 24/7 real-time fleet visibility, proactively address vehicle defects, and maintain their green OCRS score – all while saving countless hours on administration.
About Krispy Kreme
It's what every business should have. I can't praise it enough.
It's what every business should have. I can't praise it enough.
Scott Austin | Compliance and Standards Manager | Krispy Kreme
Krispy Kreme Ltd is a multinational doughnut and coffeehouse company, making 1,100 deliveries every morning across 73 different routes in the UK, with vehicles traveling almost 5 million km a year. As they expanded, they needed a robust fleet management system to ensure compliance and meet the growing needs of their customers.
Why FleetCheck?
Ben Povey, National Transport Manager, and the team wanted an integrated platform to oversee their entire fleet for proper visibility over operations and continued compliance. With drivers starting deliveries from 3am and high standards for vehicle safety, they needed a system that could work around the clock.
FleetCheck has given us full control over our vehicle and driver information, improved efficiencies, and helped us to maintain our green OCRS score. It’s been vital for our business.
The challenge
Fragmented processes and limited fleet oversight
Scattered information
Essential fleet data was spread across spreadsheets and multiple systems, making it difficult to get a complete picture of fleet operations and driver compliance quickly.
Time-intensive administration
Manual paperwork allocation consumed valuable hours, leaving the team questioning whether there was a more efficient way to manage their fleet.
We were spending too much time on paperwork, the data was fragmented, and we thought there must be a more efficient and effective way of controlling and managing our fleet.
We were spending too much time on paperwork, the data was fragmented, and we thought there must be a more efficient and effective way of controlling and managing our fleet.
The solution
One centralised fleet management platform
FleetCheck has brought all of Krispy Kreme's fleet data into one place. With a simple dashboard and automated alerts, they can easily track monthly mileage versus maintenance spend, while live mileage data projects servicing schedules, allowing them to be more proactive in managing their fleet.
The system holds essential information in one place, from preferred suppliers and contact details to driver records, emergency contacts, and even birthday reminders – promoting good HR practice across the team.
At the click of a button, I’ve got all the information I need. We upload all documents to FleetCheck, allowing us to view files any-time, anywhere.
The impact
Time saved with proactive operations
Time savings that make a difference
By consolidating their systems and automating processes, Krispy Kreme dramatically reduced the administrative burden of compliance, with all the information they need now at the click of a button – anywhere, anytime.
Proactive maintenance that minimises downtime
Real-time defect reporting means action is taken to rectify reported concerns before drivers even return to base. Mechanics receive advance notice, so vehicle downtime has been greatly reduced and productivity has increased – helping to maintain their green OCRS score.
Enhanced driver safety
Thanks to the FleetCheck Driver app, walkaround checks, defects, and advisories are reported through the system and dealt with immediately. Drivers feel more secure and confident on the roads, knowing their problems will be resolved quickly, resulting in safer vehicles that are better cared for.
The system has helped massively. Without it, we’d constantly be on the phone or in the car driving between sites to support local inefficiencies.
Ben Povey | National Transport Manager | Krispy Kreme
